Brand Activation Specialist

Freelancer

België

Worked on various brand activation actions and events for: Mobistar, Mercedes-Benz, Dodge, ...

Client Manager & Supervisor

Yes Sir!

Brussels, België

Account and project management on field marketing & brand activations. Acquired valuable knowledge through great activations for: Alken-Maes, American Express, Belgacom, Bose, Carlsberg, Danone, Diageo, Eastpak, Electrabel, Esprit, Expekt.com, Hansgrohe, IBM, Iglo, Imperial Tobacco, Jules Destrooper, Kimberly-Clark, MEC, Nationale Loterij, Nestlé, Philips, Purina, Randstad, Rémy Cointreau, Schweppes, Shell, Sopexa, Tele2, Telenet, Unilever, Vlam, Volkswagen, ...

Social Media Strategist - Account Manager

Isobar

Brussels, België

As a Social Media Strategist - Account Manager, I was responsible for the strategic brand presence on different social networks, keeping in mind the marketing and communication values of our clients. I was in charge of digital media budgets (social, display, online video, sea, programmatic, native, …) used them strategically and adapted when needed. I followed several Google, YouTube & Facebook trainings and workshops. References I worked for: AB InBev (Cubanisto), Panasonic, Pernod Ricard (Havana Club, Jacob's Creek, Ricard), Total, ...

Business owner

Kwiziner

België

Kwiziner was a webshop of kitchen utensils and lifestyle objects, it was also a project that I ran next to my fulltime job. I stopped the shop as e-commerce is a serious business, not something you just do on a side for a bit of your time. I've learned a lot while practicing and doing, learned from failures and successes. There was no agency involved, I realized everything myself, from the setup and design of the webshop, it's CMS, payment platforms, logistic platforms, selecting brands and products, managing inventory, consumer care, online marketing (Emailing, SEO, SEA, Social, ...) up to the actual preparing goods for shipment. It allowed me to grow my online marketing skills from a very personal perspective. I did A/B testing on different target audiences, different creatives, different platforms, ... and closely watched over the ROI through conversions. This perspective is one that I still try to picture myself into when working on current clients/projects.

Digital Strategy Lead - Account Manager

Isobar

Brussels, België

My role consisted in leading the development of our creative & development capabilities and assisting key clients on strategic level and creative solutions. As an Account Manager, I managed our clients and provided them strategic & creative guidance on digital (and offline) channels. I played a central role in on-boarding new clients through pitches and being focused on new opportunities with existing clients. Client references: AB InBev, Opel, Pernod Ricard (Absolut, Chivas, Jacob's Creek, Havana Club, Lillet, Ricard, The Glenlivet, Wyborowa Vodka), Total, ...

Head of Digital Creation - Account Director

Isobar

Brussels, België

In my role as Head of Digital Creation, I was member of the Isobar Belgium management team. Leading and mentoring a creative team on digital brand campaigns, building ideas without limits from strategy to production. My role as an Account Director on the agency’s top client: AB InBev, consisted in leading a team of Account Managers and supervising everything from strategy to production. Our main focus on AB InBev was digital marketing and developing innovations through service design and user experience thinking.

Freelance - Account Director

Isobar

Brussels, België

Consultancy assignment as Account Director at Isobar on its top client: AB InBev. Consisted in leading the team of Account Managers and supervising everything from strategy to creativity to production for +10 brands on a BeNeLux level. The main focus on AB InBev was digital marketing and developing innovations through service design and user experience thinking.

Freelance Consultant

MediaCom

Brussels, België

Informatics

Groep T

Leuven

Regenerative Systems Design Thinking workshop

UnSchool of Disruptive Design

Tomar

Followed a 3-day immersive systems design workshop with Laura Storm and Leyla Acaroglu at the beautiful CO Project brain spa campus in Tomar, Portugal focused on: Systems Thinking, Sustainable Design & Positive Change.

Wine Expert

VTI

Leuven